Until I had a book published, I never heard of WorldCat. People on various author lists mentioned it like it was some mysterious international power. Actually, it turned out it was--at least for an author.
WorldCat keeps track of books in libraries. You can track a book by title, author, ISBN, or year of publication. (And/or any combination of the same.)
By the time I figured out how important libraries were to me, it was nearly too late. My book had been out five months and was located in only 67 library systems. It's also when I realized the power of a Big Four Review. Librarians order books on the basis of these reviews (from Library Journal, Booklist, Kirkus and Publishers Weekly).
My book did not receive a Big Four Review. That is the kiss of death for a book whose publisher targets libraries. I shed many tears, and had to figure out a way to turn lemons into lemonade.
It was a librarian who came to my rescue. Molly MacRae (also a published author) suggested that since I had no reviews, I send libraries a sample of my work. I put together a chapbook (digest-sized booklet) of my first chapter, along with a cover letter, bookmark, and a list of online review excepts. I sent them out over a two-month period to 200 libraries scattered all over the country.
A couple of times a week, I'd check WorldCat to see how the sales were going. It took six months, but I gained another 30 library systems. (Or the sale of about 70 additional books.)
Not a lot, huh? But on the strength of that campaign, I got a (teeny, weeny) second print run, and my publisher bought the next book in the series.
Today, Dead In Red will surpass that 97 WorldCat mark. (I lucked out and the book got two Big Four Reviews!) It did this in about a month--not eleven months. Hopefully that number will increase as the weeks rolls past. (Because let's face it, it's a hardcover book, and a lot of people don't want to pay for hardcovers...but if you do, please click on the link above and order it -- Amazon has it on sale for 20% off right now, and Barnes & Noble offers it at the same price for their members.) But if you don't buy hardcovers, I hope you'll consider asking your library to add the book to their collection.
Kate's on a Journey of a Thousand Books for her book Stalking Death, and I am, too. And a big part of that journey is getting our books into libraries.
Will you help? Ask your library to order the book(s), and then PLEASE take it out--and tell your friends about the book, too. Libraries track how many times a book is taken out, so word of mouth is just as important as being stocked.
It's difficult to stay published, especially in today's financial climate. It's all a numbers game, and publishers keep track. Bad numbers = canceled book contracts/series. When people can't afford to buy books, libraries can fill in the gap. But it takes readers to keep their favorite authors in print--by buying books or asking their libraries to do the same.